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September 3, 2003
In some ways, UPW has been in a "holding
pattern." In others, as UPW approaches its fifth anniversary,
we've seen more growth than ever in our Company's history.
By appearances, due to a very limited
live show schedule, it looks as if we've slowed down. After our
last extravaganza at The Grove, a realization hit clear as day
In the world of pro wrestling, live shows are --for the most
part-- big losers from a financial perspective. At UPW, we've
always had a philosophy that each and
every show must be a special experience. This results
in many talented individuals putting many hours into creating a
"show." Pre-tapes, storylines, props, etc. It's time
consuming, costly, and generally results in a financial loss.
End of the day, does it make sense to work dozens and dozens of
hours to produce a live event, only to lose $1000?
I keep coming back to financial references
because there certainly are reasons to
do these shows. Each show is so well done that even major
entertainment industry "players" are impressed when they see
them. This can --and has-- resulted in UPW talent being cast in
major theatrical and commercial roles, in new sponsorship and
merchandise deals, in creating content for DVD and Video
releases, etc.
So, on one hand, there is a real value in doing
our "home"/" Entertainment Overload" shows. But for now, with
the exception of our upcoming "Possession"
event at The Galaxy (with Roddy Piper!)
on October 22, and with our upcoming 5th Anniversary spectacular
at The Grove, we're taking a bit of a breather
so to speak. Live shows will consist mainly of casino
engagements and through our diligent agents at Mountain
High Entertainment, the calendar is filling up.
Oregon, Washington and Nevada dates are inevitable, as are
others. This is doubly a blessing, as the onus of promoting
these events is on the Casino, plus we go in knowing that
everyone is getting a good payoff.
So, while we're taking our "breather," we've in
fact turned our attention to strengthening and developing areas
that will hopefully contribute to the longevity of UPW.
I'm happy to say that Chris Bell
has returned to the UPW fold. Along with myself and the ever
multi-talented Todd Keneley, we're busting our
collective asses putting together a UPW TV Pilot. Yeah, this is
a "spec" endeavor and like most UPW projects, done on a virtual
shoestring. But I'm excited. We've returned to our early days
in doing this. No drama. No politics. Just fun, enthusiasm
and like our early days, very, very rough. The concept behind
it is extremely unique....actually, really
unique. And that, coupled with its roughness and the talent
behind it, will I believe, result in a well-received effort.
After nearly five years in this business, so much
of which I've spent being both a hobbyist and being caught up in
the bullshit and politics often inherent in pro wrestling, I've
come to realize that to make UPW meaningful, some things must
change. The biggest realizations are to focus on what
simultaneously can and will bring UPW to the masses and
advance/create careers for the many exceptional talents who
comprise the UPW Superstars roster, as well as
its talent folks working "behind the scene." . TV is obviously
one way, if not the way to accomplish this, and
I'm confident we have both the concept and the ability to
execute. The story will be told over the next couple of months.
Another important tool to utilize in our
development is upw.com. I get e-mails every day --from around
the world-- complimenting us on our site. Yet, with an average
of roughly 4000 unique visitors (and over 80,000 "hits") a day,
upw.com is a vastly underutilized tool for us. Murphy
McDermott is and has been for nearly a year, our
Webmaster. During that time, under Murph's watchful guidance, I
believe that upw.com has become in terms of content and overall
look, one of the finest sites in all of pro wrestling.
Les Honig, with UPW from its early days, continues to
make a big contribution. As with TV, we're also now turning our
attention to the "cleaning up" and marketing of upw.com. By
executing our current plan, I expect and hope that upwards of
30,000 wrestling fans worldwide will soon be logging onto and
enjoying upw.com each day. Part and parcel of this new "launch"
will be a whole new line of UPW logo merchandise, courtesy of
Speedwear, the folks behind Tito Ortiz, Social
Outcast and Team Punishment.
Of equal, if not greater importance, is
maintaining and continually strengthening the backbones of the
UPW operation.
As I seem to have written in each Ultimate
Update, I'm happy to write again that UPW sister-school,
Ultimate University, is stronger than ever. We have an
amazing "student body," who you can meet at Rollcall
at upw.com. Consistency has also been key at UU, as
our excellent "Faculty" has not changed in nearly two years.
Tom Howard, Shane & Shannon Ballard and
Aaron Aguilera are still our regular instructors on
Saturdays, Tuesdays, Wednesdays and Thursdays. As scheduling
dictates, Frankie Kazarian and Ryan
Sakoda continue as our regular Substitute Instructors.
Enrolment, including the addition of several legitimate big-time
prospects, is at an all time high. Brett Wagner
and I have re-started "promo class," which is adding a whole new
dimension to the development experience of our more advances
prospects. Not to mention, it's a lot of fun! The time I spend
at Ultimate University is the best I spend in this business. I
am absolutely, 100% confident that there is no better school, in
terms of enthusiasm, friendliness, personal growth and
professional development...anywhere in the world.
I haven't written in a long, long time, and there
are far too numerous "highlights" to list here. Nonetheless,
here are a few:
-
WWE. Over the past several
months, more UPW Superstars and Students than ever before have
had the opportunity to appear for WWE in paid positions.
Individuals such as Mako'a, Sabbath, Funky Billy Kim,
Tony Stradlin, Antonio Mestre and many, many
more have found themselves involved in WWE commercials, dark
matches and on RAW and Smackdown! Here's a bold prediction --
By December, I firmly believe that UPW will announce the
signing of at least 3 more of its Superstars to the
WWE roster! This will bring our total to 20!
-
Zero-One. Tom
Howard. Sylvester "Predator" Terkay. Televise "Skulu"/"King
Adamo" Masalosalo. Bar none, 3 of the biggest
foreign stars in Japanese wrestling today. Each of the 3 have
progressed in my opinion to the upper rung of the ladder in
workrate and charisma and they lead the charge for UPW's
ever-increasing prominence in the land of the rising sun. I
write this version of the Ultimate Update on Tuesday,
September 2. Tomorrow, September 3, Zero-One boss
Yoshiyuki Namakura, along with All Japan Pro
Women's Matsunaga-san will visit
Ultimate University to take a look at our top Superstars. I
positively expect this to result in jobs for many of our
best. Samurai TV will also be in tow.
-
The Shark Tank/K-1. UPW has
formed an allegiance with famed NHB/MMA and Kickboxing group,
The Shark Tank, run by my good friend
Eddy Millis. Our first big
announcement...long-time UPW Superstar, Stefan Gamlin,
will fight none other than Bob Sapp at K1 in Japan on
September 21.
Just a few other items of interest:
-
Raw Dawg. I'm pleased to
announce that UPW has entered into an annual multi-level
sponsorship with energy drink upstart Raw Dawg Energy Drink.
This is a cutting-edge, progressive minded company and the
association is already proving great for all involved.
-
DVDs. UPW's DVDs are now
complete and starting to hit the shelves of stores
nationwide. Quality-wise and content-wise, they're as good as
anything on the market. They'll soon be available at upw.com
-
TLC. UPW has signed a deal to
star in an upcoming episode of The Learning Channel's popular
series "Faking It." We'll shoot in October, in and around The
10/22 Possession show at The Galaxy, for a January airdate.
-
Casting. We continue to stay
active, casting UPW talent in all kinds of movies, TV shows
and commercials. Here's a good one...Nathan Jones
will take on Brad Pitt, mano-a-mano in
Wolfgang Peterson's $200 million+ "Troy," shooting now in
Mexico.
-
Joe Millionaire. With a
little time off before starting new movie and TV projects,
Evan Marriott has been spending some time around Ultimate
University. Neither success nor fame have changed this
quality individual.
December 17 at The Grove. 5 years.
Wow! UPW is down to a smaller, but more quality "core
team" than ever before. Marty, Tom, Todd, Chris, Josh,
Murph, Shannon and all that contribute. Thanks for the
continued and dedicated effort as move toward "The Big One" on
December 17. And to our equally dedicated fans, and to the new
ones that join us each day...thanks for hanging in there with
us. It's our goal to continue to give you a continued and
unique pro wrestling experience. The time truly is here to take
the next step.

Goldberg goes for a ride! Just because I like this picture!
Backstage at RAW
With UPW Vixens 2003, l-r Looney Lane,
Nikki T., Kyra, Maritza,
Savvy, Erica, Desire
 with
the original UPW Vixens, circa 2001 (l-r
Carnidge, Savvy, Looney & Miss Delicious) Ultimate
Update Archives:
April 16, 2003
March
5th, 2003
January 29, 2003
November 20, 2002 - It's a shoot!
October 25, 2002
October 3, 2003
September 16, 2002
September 5, 2002 August
1, 2002 July
1, 2002 -- Ultimate University June
21, 2002 May
25, 2002 -- Japan and more
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